MGM Resorts Completes Acquisition of LeoVegas to Bolster Online Presence
Gambling News
15 August 2023
MGM Resorts has successfully completed its $604 million acquisition of LeoVegas, a major milestone that expands MGM's reach in the global online gaming industry. This strategic purchase provides MGM with access to LeoVegas' extensive expertise in mobile gaming and its established presence across European markets, enhancing MGM's ability to compete on a global scale.
Key Advantages of the Acquisition
The acquisition of LeoVegas aligns with MGM's broader strategy to scale its digital footprint. LeoVegas, known for its innovative mobile-first gaming solutions, brings critical technology and an active user base from regulated markets across Europe. Integrating LeoVegas into MGM’s portfolio allows the company to leverage its new subsidiary’s strengths, particularly in user experience and mobile gaming—two areas essential for reaching today’s digital gaming audiences.
Expanded Reach and Operational Synergies
LeoVegas now operates under the MGM brand umbrella, joining other well-known brands like BetMGM. The merger enables MGM to expand its digital offerings with LeoVegas’ advanced platform, facilitating further market penetration in Europe and other international regions. Additionally, LeoVegas' delisting from Nasdaq Stockholm highlights MGM’s commitment to fully integrate and expand the newly acquired brand's capabilities.
Future Plans for Growth
With LeoVegas fully integrated, MGM plans to invest in enhancing its gaming solutions and mobile technology to deliver seamless gaming experiences globally. This acquisition marks a pivotal step in MGM’s digital strategy, positioning the company as a leading competitor in both physical and online gaming.
In conclusion, the acquisition of LeoVegas solidifies MGM’s presence in the global gaming industry, opening new avenues for digital innovation and international growth. This move underscores MGM's dedication to evolving its offerings and expanding its influence in the rapidly growing online gaming sector.